Food & Beverage
Witchcraft Coffee is a concept boutique coffee company I created with the tagline, “Conjurors of Expertly Roasted Coffee”. The idea was to create a fun, unique space for this brand in the growing craft beverage scene. The logo was an illustrated cat skull as well as items found in a witch’s cauldron for the side of the coffee packaging. The various types of roasts are labeled using various phases of the moon and bright colours most commonly associated with the dark arts.
Whether selling products on grocery shelves or styling small cafes in gothic chic, this brand is sure to turn heads and stand out in any space.
- Logo Design
- Tagline / Copywriting
- Digital Illustrations