Prime-Land Engineering | David Fenoulhet Design

The Client

Building A Brand from the Ground Up

I partnered with Prime-Land Engineering to create a fully comprehensive branding package that set the foundation for their new identity. This included refining their logo, establishing a cohesive colour palette, selecting typography, curating photography, and developing custom backgrounds and patterns to strengthen their visual presence. With this guide in place, I designed and built their website with the help of Wilson Creative, translating the brand into a modern, user-focused digital platform that reflects their expertise and values.

Target Audience

Land Developers – Residential, commercial, and industrial developers seeking engineering expertise to maximize land value.
Municipalities & Government Agencies – Clients needing civil design, infrastructure planning, and regulatory compliance support.
Contractors & Builders – Looking for precise engineering drawings, construction oversight, and collaboration on large-scale projects.
Investors & Property Owners – Individuals or groups requiring feasibility studies, permitting guidance, and land-use planning.
Consultants & Planners – Urban planners, surveyors, and architects who partner with engineers to deliver complete solutions.

Keywords

Quality
Trusted
Bright / Friendly

Innovative / Unique
Warm & Confident
Professional

Colour Palette

Typography

The Concept

Layers of Land & Infrastructure – Flowing lines show earth, water, and development.
Balance of Earth & Industry – Natural forms meet engineered precision.
The Rising Sun – Symbol of growth, progress, and opportunity.
Regional Connection – Rolling fields reflect Alberta and Western Canada.
Flow of Water & Land – Blue waves for water, greens and browns for land.
Strength in Structure – Bold outlines convey stability and trust.

The Website

Website Details

Powerful
Features &
Elements

Powerful Features & Elements

Team Bios

Custom Post Type

The client can quickly add new team bios using preset fields for names, roles, photos, and text. With one click, a polished, consistent profile is automatically generated.

Services Layout

Ease-of-Comparison

Service pages now follow a standardized design allowing users to look through the different expertises Prime-Land has to offer in an easy-to-follow format.

Testimonials

Custom Post Type

With just a click, Prime-Land can share client success stories that instantly appear across the site—building trust and highlighting the real impact of their work.

Custom Coding

Modern Design

Custom-coded animations bring Prime-Land’s site to life: services cards animate, the logo assembles on scroll, and number counters keep the page moving.